guys, read this article – take a look at stuff like this:
At first glance, the dustup was an industry cliche: The relative lack of diverse creators—and characters—has been a bone of contention for years at both DC and Marvel. But in the aftermath of Marvel’s rocky first quarter—and with the controversial Secret Empire
now in full swing—it’s clear the publisher’s problems run more deeply
than an ill-timed storyline or public-relations fumbles. Audiences are drifting away. New fans feel ignored.
Despite movies that dominate the cultural landscape and regularly clear
millions of dollars, the entire edifice of corporate superhero comics
represented by both publishers has been quietly crumbling for years,
partially due to Marvel’s own business practices. Marvel can’t seem to
actually sell comics, diverse or not—and the company only has itself to
blame.and
It might be argued that Marvel has to be judicious about what books it
spends money to promote, and that good word of mouth can make up the
difference for free. Again, the dropping sales numbers for Marvel’s
books suggests this isn’t the case. But even if it were, the publisher’s
word of mouth lately has been abysmal. The past decade has been a
parade of singularly embarrassing behavior by Marvel writers and editors
in public. The former editor Stephen Wacker has a reputation for picking fights with fans; so does the Spider-Man writer Dan Slott. The writer Peter David went on a bizarre anti-Romani rant at convention (he later apologized); the writer Mark Waid recently mused about punching a critic in the face before abandoning Twitter. The writer of Secret Empire, Nick Spencer, has managed to become a swirl of social media storm all by himself, partially for his fascist Captain America storyline and partially for his tone-deaf handling of race and general unwillingness to deal with criticism.jesus, this was a cathartic (and yet also infuriating) read.
I feel like I spiritually ghostwrote this and reading this cleared my skin.
Not to place false enlightenment on the originators/idols of the Big Two, but I can’t even begin to imagine how those first generation editors and writers even handle the embarrassment and heartache of what these companies have become.
when nazis came to the marvel offices looking for jack kirby and the doorman rang up to let them know, jack said tell them i’ll be right down and went down and they’d run off.
Jack Kirby, originator of #makenazisafraidagain
Just to add to the conversation, in particular the bit about Marvel writers acting badly on social media, Dan Slott, the writer of Amazing Spider-Man, once went on a 3 hour tirade on Twitter about me, messaging all of my followers to unfollow me because I called his work sexist and racist.
Not him, his writing.
I barely broke above 120 followers back then, and that’s what a professional writer at Marvel did with his time.
Fucking hilarious.
Damn..
The Real Reasons for Marvel Comics’ Woes
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PastelGrandpa 